Immersive Entertainment: How the Future Wants to Tell Stories By Steve Peters

Abstract:

How new technologies and platforms such as VR/AR, theme parks, 4D movies, Immersive Theatre and Alternate Reality Games can be effectively used to draw you deeper into a story…or distract you right out of it. Steve Peters has done it all: from scavenger hunts at Comic Con to online treasure hunts, from digital ghost stories to hijacking your very mobile device - all for the sake of telling a good story. He’ll share stories and examples of best practices, worst practices, and - most offensive of all - indifferent practices, in his never-ending quest to make his audiences feel like spies, superheroes and inadvertent henchmen.

Bio: 

STEVE PETERS FOUNDER & CHIEF CREATIVE OFFICER, NO MIMES MEDIA

An Emmy®-winning experience designer, Steve has worked on some of the world’s biggest and most innovative interactive experiences, including design and consulting work for Disney Imagineering R&D, Google, Microsoft, and Niantic Labs. Before founding No Mimes Media, Steve was VP of Experience Design at Fourth Wall Studios, overseeing a wide range of new media, VR/AR and transmedia projects, including the interactive series “Dirty Work” and “6 Minutes to Midnight” experience for the feature film “Watchmen.” Previously, Steve was an Experience Designer at 42 Entertainment where he worked on numerous projects including the ARGs “Why So Serious” for the feature film “The Dark Knight,” and “Year Zero,” for Nine Inch Nails. Steve founded the Alternate Reality Gaming Network, the first online community for ARG enthusiasts. He has lectured at schools including USC, Georgia Tech and Cal Arts, spoken at media conferences around the world. Projects he's worked on have won multiple awards including an Emmy®, Cannes Lions Grand Prix, SXSW Web, One Show Entertainment and Webby Awards. For a more complete list of his projects, see Steve's Wikipedia page.

Twitter: @vpisteve